
Project
Golden Laško
client
STIK Laško
The "Golden 5 Days in Laško" initiative, featuring sustainable packages and a promotional campaign with a prize draw, has united local providers in a narrative celebrating beneficial waters, flavors, and people.
Summer Amidst
Golden Waters and Flavors
Thermal waters, clean air, and exceptional cuisine give Laško a golden glow. In the beer and flower capital, we develop communication campaigns and experiences.
Many crowned heads, from ancient Rome to the present day, have experienced the springs of Laško. The temperature is perfect year-round, in both outdoor and indoor pools, and in glasses, mugs, and pitchers. Welcome to Slovenia’s capital of beer and flowers.
Laško is one of Slovenia’s most eco-friendly destinations, having received the Slovenia Green Destinations Platinum award. For STIK Laško, which fosters synergies between the local community and visitors in tourism, culture, and sports, we have created thematic offerings and advertising campaigns under the common name "GOLDEN LAŠKO."
In the golden waters and touches story, we have partnered with Laško’s providers - Thermana Laško and Rimske Terme thermal & spa resorts.
When the power of the springs from two prestigious spas combines, when honey massages and Laško honey cakes follow the Golden Roman and a golden dinner, and when golden hands in wellness centers vie for attention, the golden getaway shines in full splendor. Here, experiences in nature and wellness pampering are at home.
For STIK Laško, in collaboration with the spas, we also organized a special prize draw, where visitors can select an e-ticket for a chance to win one of 15 golden prizes: GOLDEN 5 DAYS for 2, a day pass for swimming at Thermana Laško or Rimske Terme for 2, or golden gifts from Laško.






